Brand Citizenship®, Brand leadership, Employee Engagement, Featured, Great Resignation, Organizational culture, Purpose, Trends and cultural shifts
Observations by Anne Bahr Thompson PURPOSE. It’s a loaded word. Both for corporations and individuals. And while today’s focus on purpose makes us think it’s a new concept, it’s not. For centuries, spiritualists, existentialists, religious scholars and the like have...
Brand Citizenship®, Brand leadership, Featured, Purpose, Reputation management, Trends and cultural shifts
Observations by Anne Bahr Thompson They say honesty is the best policy… so I’ll be frank. Having written a book Do Good and advocating for the merits of Brand Citizenship for the past 10 years, I’m not necessarily a Facebook fan. Over the course of the research that...
Brand Citizenship®, Employee Engagement, Featured, Generational cohorts & differences, Great Resignation, Organizational culture, Trends and cultural shifts
Observations by Anne Bahr Thompson While the global pandemic has been the trigger for the Great Resignation, cultural shifts that contributed to the new mindset about work have been visible for many years. As early as 2006, CultureQ research identified Millennials...
Brand Citizenship®, Employee Engagement, Featured, Organizational culture, Trends and cultural shifts
Observations by Anne Bahr Thompson Calling it quits: employees demand a new narrative for success. We’re at a critical transition point. With Microsoft’s 2021 Work Trend Index finding more than 40% of the global workforce is considering leaving their employer this...
Brand Citizenship®, Brand experiences, Brand leadership, Employee Engagement, Featured, Trends and cultural shifts
Observations by Anne Bahr Thompson Creating a culture that promotes and sincerely embraces diversity, equity and inclusion is foundational to business success. Yet, so many brands I speak to continue to approach #DEI mainly from a compliance and governance...
Brand Citizenship®, Featured, Movements, Trends and cultural shifts
By Anne Bahr Thompson as featured in Medium on 16 June, 2020. 2020 prologue In June 2018, I had the honor of giving the opening keynote at the Beauty of Sourcing with Respect Conference in Paris hosted by Union for Ethical Biotrade (UEBT). The conference, which was...
