Perspectives {ourBlog}

Brands, step up to leadership in 2012

Posted by on January 24th, 2012 - 1 comment

Leadership.  During this period of sustained economic uncertainty, when people are feeling a significant tension between security and risk, the absence of it is apparent.  Our interviews for CultureQ have indicated this to some degree and the Internet study we fielded over the holidays confirmed it.  With faith in government very low people are looking [...]

Read More >

Dynamic Culture: who has time to make music just for the sake of making noise?

Posted by on January 18th, 2012 - 0 Comments

“What truly has value is what’s differentiated. And sadly these days, just having a college degree doesn’t exactly differentiate you.” The quote above, extracted from our CultureQ study, offers an interesting take on achievement. Achievement defined by the “get good grades so you can go to a great college so you can get the job [...]

Read More >